Stories of Selling Human Stories of Selling Human What You Learn About Connection Setting Out to Make 10K Friends - Rob Lawless, Keynote Speaker - Sell By Being Human

Episode 135

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Published on:

19th Mar 2025

What You Learn About Connection Setting Out to Make 10K Friends - Rob Lawless, Keynote Speaker

Summary:

Do you think it's possible to meet 10,000 people for a 1 hour conversation? Before you answer that question, as yourself another on - what could you learn about connection if you did take on such a monumental journey? I'm going to answer both questions for you with my guest today, Rob Lawless.

Rob was disillusioned in corporate American back in 2015 when he set out on a quest. He wanted to meet 10,000 people for 1-1 conversations for an hour. Almost 9 yrs later, he's got nearly 2,000 to go! He's since been featured on The Kelly Clarkson show, The Today Show, and ABC News top share what he's learned and now this podcast!

Rob shares his experiences, insights, and the lessons learned from his unique project, emphasizing the importance of building relationships without transactional motives. He highlights the value of being seen and heard, the unexpected outcomes of connection, and the universal insecurities that bind us all together. He introduces the 'Friend Framework' for deeper conversations and emphasizes the significance of understanding one's identity through personal stories. If you've ever struggled with the concept for being a friend while also selling, this is an episode for you!

Key Moments:

00:00 The Journey of Connection

10:01 Building Bridges, Not Transactions

20:11 The Power of Human Connection

29:59 Unexpected Outcomes and Life Lessons

26:32 The Friend Framework for Deeper Conversations

29:56 Understanding Identity Through Pie Charts

33:51 Authenticity in Building Relationships

38:17 Beyond Career: Valuing Life Connections

41:43 Calculated Risks and Consistency in Life

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About the Podcast

Sell By Being Human
We all want to be heard, seen, and understood. This podcast shares stories of how all humans sell just by being great humans.
I believe that all people want to be heard, seen, and understood. But how do we get people to hear, see, and understand us effectively? Salespeople train themselves on techniques to do this but there are people doing it well without the word sales showing up anywhere in their job title or job description. This podcast is designed to help us hone our human skills, understand subtle similarities between non-sales people and salespeople, and show how we can learn from both groups the next time we need to create change and sell by being human.

You will learn from people throughout all walks of life. Nurses, coaches, janitors, event planners, HR executives, and architects. Just to name a few. We'll contrast them with trained sales people to show similarities and differences. There's an art to human connection and sales. We all do it differently and we can all learn from our every day human interactions.

Please contact me and let me know who you see in your life selling by being human! I want to shine a light on them.

alex.smith@docebo.com
@asmith202
https://www.linkedin.com/in/alexcsmith/

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Alex Smith

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