Episode 140

full
Published on:

14th May 2025

The Intersection of Sales, Human Connection, and Entrepreneurship - Francie Jain, CEO, Terawatt

Summary:

In this episode, I chat with Francie Jain, founder of Terrawatt, to explore the intersection of sales, human connection, and entrepreneurship.

Francie shares her journey from the hedge fund industry to founding a company that connects individuals with executive coaches. The conversation delves into the importance of relationships in sales, the challenges of career changes, and the role of coaching in personal development.

Whenever people make big career shifts, it always amazes me how well their sales skills can transfer from one role to the next. Francie will show you what that looks like as an entrepeneur.

Francie emphasizes the need for authenticity and respect in sales, and discusses the key questions that can lead to personal growth. Things as simple as "What Do You Want?

She emphasizes the need for effective communication of the benefits of coaching, overcoming common objections, and the significant return on investment (ROI) that comes from employee development. Francie shares success stories that highlight the impact of coaching on reducing turnover and improving organizational performance. She also reflects on personal growth and the importance of self-awareness as a founder, encouraging others to embrace their strengths and remain curious.

Key Moments:

00:00 Introduction to Human Connection in Sales

03:00 The Role of Relationships in Sales

05:57 Navigating Career Changes and Entrepreneurship

08:55 The Origin Story of Terrawatt

12:02 The Importance of Coaching and Mentorship

14:54 Defining Success and Overcoming Fear

18:02 Key Questions for Personal Growth

21:11 Evaluating Coaches and Personal Development

25:22 The Value of Executive Coaching

27:03 Communicating the Why Behind Coaching

29:44 Overcoming Objections to Coaching

30:41 The ROI of Employee Development

35:22 Success Stories in Coaching

39:27 Self-Discovery and Personal Growth

44:35 Connecting with Terawatt

Connect with Francie

Connect with Us!

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Sell By Being Human

About the Podcast

Sell By Being Human
On the Sell By Being Human podcast, award-winning sales professional Alex Smith provides the proven way to harness your innate human skills like empathy, curiosity, and kindness to learn how to sell and navigate the sales journey.
This is where human connection and sales meet. You may be someone whose success depends on influence, negotiation, and your ability to create change, but you may reject aggressive sales tactics. Maybe you feel stuck in corporate "autopilot," knowing your best asset is your genuine personality, but you struggle to use it to get what you want. Then this channel is for you.

It will teach you how to close the gap between wanting to be ethical and feeling pressured to sell aggressively. You’ll also learn actionable strategies for translating emotional intelligence into high-trust results. Join Alex and top guests, including NY Times bestsellers, keynote speakers, and global founders, as they prove that being truly human is the ultimate sales advantage.

About your host

Profile picture for Alex Smith

Alex Smith

Alex Smith is a seasoned sales professional and podcast host who champions a human-first approach to selling. With nearly two decades of experience, he explores how empathy, curiosity, and genuine connection drive influence in everyday life. Through his podcast, he highlights stories from people across all professions, showing that anyone can persuade and create impact simply by being human.