Episode 115

full
Published on:

3rd Apr 2024

More About the Person, Less About the Sale - Lisa Henderson, Solutions Architect, Verizon Business

Summary:

In this episode of the Sell by Being Human podcast, I interview Lisa Henderson, a solutions architect at Verizon Business. I met Lisa at a sales networking event and I knew within a few mins, she was someone I wanted to talk to.

Lisa shares her background in sales and the influence her father had on her sales career. Her Dad worked in an auto body shop but her Dad taught her the importance of building connections with customers and getting to know them as individuals. Lisa also discusses her role at Verizon and the skills that have served her well in her career.

Overall, the conversation highlights the value of being human in sales and the impact it can have on building trust and relationships with customers. In this conversation, Lisa shares insights and advice on building relationships, setting expectations, and selling through the lens of human connection. She emphasizes the importance of asking questions, understanding different communication styles, and getting to know teammates on a personal level.

Lisa also discusses the balance between work and personal life and offers advice for non-sales salespeople. She highlights the value of using data to build a compelling story, being open-minded and collaborative, and understanding stakeholders. Lisa's philosophy centers around treating people with kindness and being genuine in sales interactions.

Key Moments:

01:00: Lisa Henderson's background and sales career

05:02: Influence of Lisa's father and early sales experiences

08:22: Lisa's father's transition to a non-sales role

09:21: Lisa's exposure to different types of people

12:21: Skills learned from Lisa's father's role as a CNC machinist

15:43: Lisa's experience in retail sales at The Buckle

20:34: Lisa's role as a Principal Connected Solutions Architect at Verizon

25:23: Importance of empathy and understanding in sales

26:00: Setting Expectations and Asking Questions

27:08: Different Communication Styles

28:05: Building Relationships and Getting to Know Teammates

29:04: Personal Conversations and Connecting on a Human Level

30:29: Balancing Work and Personal Life

31:22: Advice for Non-Sales Salespeople

32:05: Using Data and Building a Compelling Story

33:33: Being Open-Minded and Collaborative

34:32: Understanding Stakeholders and Speaking Their Language

36:11: Selling Through the Lens of Human Connection

40:53: Treating People with Kindness and Building Relationships

45:20: Being Genuine and Putting People First

46:18: Lisa's Childhood Sales Experience

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About the Podcast

Sell By Being Human
On the Sell By Being Human podcast, award-winning sales professional Alex Smith provides the proven way to harness your innate human skills like empathy, curiosity, and kindness to learn how to sell and navigate the sales journey.
This is where human connection and sales meet. You may be someone whose success depends on influence, negotiation, and your ability to create change, but you may reject aggressive sales tactics. Maybe you feel stuck in corporate "autopilot," knowing your best asset is your genuine personality, but you struggle to use it to get what you want. Then this channel is for you.

It will teach you how to close the gap between wanting to be ethical and feeling pressured to sell aggressively. You’ll also learn actionable strategies for translating emotional intelligence into high-trust results. Join Alex and top guests, including NY Times bestsellers, keynote speakers, and global founders, as they prove that being truly human is the ultimate sales advantage.

About your host

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Alex Smith

Alex Smith is a seasoned sales professional and podcast host who champions a human-first approach to selling. With nearly two decades of experience, he explores how empathy, curiosity, and genuine connection drive influence in everyday life. Through his podcast, he highlights stories from people across all professions, showing that anyone can persuade and create impact simply by being human.