Stories of Selling Human Stories of Selling Human From Being Reluctant with Sales to CEO, Jackie Hermes, Founder + CEO, Accelity - Sell By Being Human

Episode 94

full
Published on:

5th Apr 2023

From Being Reluctant with Sales to CEO, Jackie Hermes, Founder + CEO, Accelity

Summary:

Jackie Hermes is the founder and CEO of Accelity - An agency born from software, whose team has years (and years) of hands-on experience working with high-growth B2B software companies. Accelity began as a one-woman consultancy blossomed into a kick-ass team of 20 and counting and a group of amazing, loyal clients all over the US. Jackie started her entrepreneurial journey with cookies. Really. A vegan cookie company… and she wasn’t vegan. She turned four cookie recipes into a business—designing packaging, finding a kitchen and making the cookies, eventually outsourcing production, then selling and establishing distribution to 12 grocery stores around Wisconsin.

Outside her professional life, Jackie was a foster parent for two years and two of her three kids were adopted in Milwaukee. She enjoys travelling, fitness, exploring Milwaukee and playing a whole lot of Star Wars Trouble with her kids.

This episode with Jackie packed alot of goodness on how Jackie moved from being someone that was really resistant with selling and networking to running her own company. She realized that most of the skills she was good at with connecting with people were actually some of most useful skills in selling anything. Learn how Jackie tapped into her strengths and used them to her advantage so you can too!

Key moments:

04:58 - Start from an emotional place before doing business

14:20 - Asking meaningful questions instead of "grilling" someone

22:15 - We are all in sales. Using your traits in a different context.

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About the Podcast

Sell By Being Human
We all want to be heard, seen, and understood. This podcast shares stories of how all humans sell just by being great humans.
I believe that all people want to be heard, seen, and understood. But how do we get people to hear, see, and understand us effectively? Salespeople train themselves on techniques to do this but there are people doing it well without the word sales showing up anywhere in their job title or job description. This podcast is designed to help us hone our human skills, understand subtle similarities between non-sales people and salespeople, and show how we can learn from both groups the next time we need to create change and sell by being human.

You will learn from people throughout all walks of life. Nurses, coaches, janitors, event planners, HR executives, and architects. Just to name a few. We'll contrast them with trained sales people to show similarities and differences. There's an art to human connection and sales. We all do it differently and we can all learn from our every day human interactions.

Please contact me and let me know who you see in your life selling by being human! I want to shine a light on them.

alex.smith@docebo.com
215-622-6670
@asmith202
https://www.linkedin.com/in/alexcsmith/

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Alex Smith

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